Choice
News

News and milestones.

What has happened at Choice so far. For press enquiries, contact peter@choice.nu.

EU support for first studies in women, with Máxima MC

Choice and Máxima MC in Eindhoven have started a joint research project, supported by the European Union and the province of North Brabant through OP Zuid. Women who already need a hysterectomy for medical reasons are asked for consent to have Choice valves placed during the same operation. If that succeeds, the valves will be placed some months before the hysterectomy. The aim is to show that the valves are safe and work as intended, as the basis for larger clinical studies.

Women's Health Innovation Summit, Boston

Choice joined the Netherlands Enterprise Agency (RVO) innovation mission for women's health in Boston, and presented during the innovation pitches.

Support from the US National Institutes of Health

The Eunice Kennedy Shriver National Institute of Child Health and Human Development (NICHD) supports Choice in the preclinical testing of the device.

Selected for Techleap Pole Position, batch 6

Choice completed the three-month Techleap Pole Position programme for Dutch start-ups preparing to scale.

First use of our endoscope in women

At Máxima MC in Eindhoven, gynaecologists introduced the Choice endoscope, the smallest in the world at 1.1 mm, into the fallopian tube of a woman for the first time.

First working prototype at full scale

The first 1:1 prototype of Choice: a working valve inside its stent, at actual size.

LSI USA, Los Angeles

Choice was featured at LSI USA during Women's Health Awareness Month.

LSI Europe, Barcelona

Choice presented its endoscope, developed with OptaSensor GmbH to place the valve under direct vision.

Inside human fallopian tubes

With our own instruments, gynaecologists from our advisory board looked inside the fallopian tubes of two uteri just after removal, after earlier sessions in sheep and cow tubes with UMC Utrecht.

ISO 13485 audit passed

Choice passed its first ISO 13485 audit for its quality management system, an important step for working with suppliers and, later, customers.

Choice discussed with students in Egypt

Peter van de Graaf presented Choice to about 100 female students at Sohag University. Most saw it as a good option for themselves, and stressed that it has to be affordable and fit how families decide.